Shifting
Mindsets
Designing With Purpose
SPECIALIZED in branding, UX/UI, Web design, & Copy writing.
SPECIALIZED in branding, UX/UI, Web design, & Copy writing.
About
Afiyah Co.
Salam, I Am Asciea Elhadi! a freelance branding, Ui/Ux + Web designer, and writer ready to help your business thrive!
I believe design isn’t just about how something looks, it’s how it works, how it feels, and how effectively it solves real business problems. Designing with purpose, guided by the right niyyah, halal earning, and barakah.
Recent work
A curated collection of projects crafted with strategy, clarity, and purpose.
A curated collection of projects crafted with strategy, clarity, and purpose.
My services
Strategic design services crafted to create clarity, consistency, and growth.
Strategic design services crafted to create clarity, consistency, and growth.
UI /UX Design
Clean, intuitive digital experiences designed around real users and practical workflows.
User-Centered Design
MobileApp Design
Usability Focused
Responsive UX
Web Design + Development
Responsive websites and web apps built for clarity, usability, and smooth real-world functionality.
Framer
Wordpress | Elementor
E-commerce | Shopify | Woocommerce
Booking Systems | Custom Sites
Branding | Graphic Design
Distinct visual identities built to give brands a clear, memorable, and cohesive presence.
Brand Identity
Visual Direction
Graphic Design
Custom Illustrations
Digital Marketing
Purpose-led digital content and campaigns designed to strengthen visibility, connection, and growth.
Marketing Services
Social Media Designs
Digital Growth
Brand Messaging
Writing | CopyWriting
Purposeful writing & crafted storytelling gives brands a clear voice, from websites and products to bilingual content.
Brand Voice
Website Copy
Creative Writing
Translation & Localisation
UI /UX Design
Clean, intuitive digital experiences designed around real users and practical workflows.
User-Centered Design
MobileApp Design
Usability Focused
Responsive UX
Web Design + Development
Responsive websites and web apps built for clarity, usability, and smooth real-world functionality.
Framer
Wordpress | Elementor
E-commerce | Shopify | Woocommerce
Booking Systems | Custom Sites
Branding | Graphic Design
Distinct visual identities built to give brands a clear, memorable, and cohesive presence.
Brand Identity
Visual Direction
Graphic Design
Custom Illustrations
Digital Marketing
Purpose-led digital content and campaigns designed to strengthen visibility, connection, and growth.
Marketing Services
Social Media Designs
Digital Growth
Brand Messaging
Writing | CopyWriting
Purposeful writing & crafted storytelling gives brands a clear voice, from websites and products to bilingual content.
Brand Voice
Website Copy
Creative Writing
Translation & Localisation
UI /UX Design
Clean, intuitive digital experiences designed around real users and practical workflows.
Web Design + Development
Responsive websites and web apps built for clarity, usability, and smooth real-world functionality.
Branding | Graphic Design
Distinct visual identities built to give brands a clear, memorable, and cohesive presence.
Digital Marketing
Purpose-led digital content and campaigns designed to strengthen visibility, connection, and growth.
Writing | CopyWriting
Purposeful writing & crafted storytelling gives brands a clear voice, from websites and products to bilingual content.
Brand Voice
Website Copy
Creative Writing
Translation & Localisation
Custom Designs
Writing services
Custom illustrations designed to set you apart.
Custom illustrations designed to set you apart.
My Values
Purpose-led work, grounded in niyyah, integrity, and value .
Purpose-led work, grounded in niyyah, integrity, and value .
My Brand Projects
Explore the brands and projects I’ve built from the ground up.
Explore the brands and projects I’ve built from the ground up.
Rouh Stationary
Faith-inspired stationery created with intention—from journals and art prints to bookmarks and digital products.
Coming Soon
Afiyah Wellness & Productivity Journal
Talibut Ilm Bookmarks
The impossible Dua Cards
Soulful Custom Stickers
99 Names Collectiom
Rouh Stationary
Faith-inspired stationery created with intention—from journals and art prints to bookmarks and digital products.
Coming Soon
Afiyah Wellness & Productivity Journal
Talibut Ilm Bookmarks
The impossible Dua Cards
Soulful Custom Stickers
99 Names Collectiom
Rouh Stationary
Faith-inspired stationery created with intention—from journals and art prints to bookmarks and digital products.
Coming Soon
Afiyah Wellness & Productivity Journal
Talibut Ilm Bookmarks
The impossible Dua Cards
Soulful Custom Stickers
99 Names Collectiom
Words With Purpose
Words with Purpose offers copywriting and academic writing, drawing on my University of Toronto degree in Language & Literacy Education and my SSHRC award-winning research.
$500
/ Month
Copy Writing
Creative Writing
Translation & Localization
Academic Writing Support
English Tutoring
Words With Purpose
Words with Purpose offers copywriting and academic writing, drawing on my University of Toronto degree in Language & Literacy Education and my SSHRC award-winning research.
$500
/ Month
Copy Writing
Creative Writing
Translation & Localization
Academic Writing Support
English Tutoring
Words With Purpose
Words with Purpose offers copywriting and academic writing, drawing on my University of Toronto degree in Language & Literacy Education and my SSHRC award-winning research.
$500
/ Month
Copy Writing
Creative Writing
Translation & Localization
Academic Writing Support
English Tutoring
Get
Inspired
Fresh ideas, thoughtful details, and work made with purpose.
Fresh ideas, thoughtful details, and work made with purpose.
From The Blog
you're digital presence is about to take off
Let’s create something extraordinary together.
Let’s craft your brand, build your website, and refine your copy.